resources

Webinars

Impexium hosts, and has archived, a variety of highly informative webinars to showcase best practices and business insights. Register and join our interactive live webinars or listen, on-demand, to our online webinars.

The Impexium Membership Lifecycle Series 

The Marketing General Membership Lifecycle is regarded as the association industry’s de-facto blueprint for identify emerging trends and best practices association can use to map and plan recruitment retention and member service initiatives.

Using stages of the MGI Membership Lifecycle as our guide, Impexium’s Membership Lifecycle Series highlights how smarter, simpler membership management technology simplifies and optimizes various member engagement strategies and supports the day-to-day activities of association professions.

Join host Jonathan Sper, former Membership Director at NAIFA and NWRA, as he demonstrates how today’s forward-thinking associations leverage membership management functionality to acquire new members, identify and diversify revenue opportunities and streamline rejoin and retention efforts.

 

Membership Lifecycle Part I: Member Acquisition

September 24 at 2 PM eastern

The Membership Lifecycle: Member Acquisition session will focus on how membership management technology helps create awareness for the association and drives membership initiatives (and increases revenue!). Click here to register.

 

Membership Lifecycle Part II:  Engagement -- Membership Management 

October 8 at 1 PM eastern

The Membership Lifecycle: Engagement -- Membership Management session will focus on how membership management technology supports data management best practices to capture, analyze and make membership data actionable.  Click here to register.

 

Membership Lifecycle Part III:  Engagement -- Events, Programs & Non-Dues Revenue 

October 29 at 1 PM eastern

The Membership Lifecycle: Engagement -- Events, Programs & Non-Dues Revenue session will focus on how membership management technology supports an association’s ability to leverage existing programs or launch targeted member initiatives to diversify and identify new revenue opportunities.  Click here to register.

 

Membership Lifecycle Part IV:  Renewals, Rejoins & Retention 

November 12 at 1 PM eastern

The Membership Lifecycle: Renewals, Rejoins & Retention session will focus on how smarter, simpler membership management technology can simplify your association’s ability to renew, rejoin and retain members.  Click here to register.

 

We hope you’ll register for each session and encourage everyone to review the MGI Membership Lifecycle prior to attending the series.

 

Please join Impexium for the following webinars:

 

Analyze & Visualize--You Can Do Better Than Spreadsheets 

December 10, 2020  1:00 PM eastern

Spreadsheets are easy to create. But under the best of circumstances, they can be time consuming, error prone and don’t account for real-time data.  As your membership management needs continually evolve, you need easy access to the specific information you want, with dynamic and clear visualizations. 

Join us on December 10 at 1:00 PM eastern to see how organizations like yours unlock the hidden in their membership data with Impexium’s personalized and actionable business intelligence.