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Helicopter Association International Implements Impexium's Membership Management Platform to Gain Deeper Understanding of Members' Needs

McLean – November 8, 2018 – Impexium, an industry leader in cloud-based association management solutions (AMS), today announced the Helicopter Association International (HAI)—a professional trade association of 2,400-plus member organizations in more than 78 nations across the globe—has deployed Impexium’s membership management platform to better know its members, engage them with relevant products, content, information and respond to their demands more quickly and efficiently.

Enterprise-level AMS implementations require sophisticated knowledge and experience in the business processes of the association. The seasoned experience of the Impexium Professional Services team enabled the combined Impexium-HAI team to map out and execute a relevant implementation plan within the expected timeframe and with minimal disruption to HAI’s daily operations or member initiatives. “I have heard horror stories of AMS implementations taking anywhere from twelve to eighteen months or longer,” said Karen Gebhart, HAI’s Vice President of Business Development. “We were able to complete the Impexium launch in seven months. Impexium understood the needs of a complex organization like HAI and their ability to quickly address issues raised during implementation was instrumental in our ability to ‘go-live’ on time and on budget.”

Impexium’s approach to membership management is informed by real-world successes. “We rely on customers, prospects and our own insights, gathered from more than 2,000 implementation experiences, to continuously refine our membership management solution,” said Barry Malek, Chief Executive Officer, Impexium. “As a result, we’ve learned a lot about what does and doesn’t work to help our customers succeed. Our unique approach to implementation and product development puts an end to the lengthy, costly implementations that have historically plagued our space. Impexium’s mobile-first, modern AMS is a welcome alternative to legacy software status-quo of outdated PCI compliance standards and broken antiquated APIs that hinder an association’s ability to maximize their investment in AMS technology.”

"Having previously supported a highly customized home-grown membership database for over twenty years, HAI knew we didn't want a similar AMS solution because of the upfront expense and longer time to implement. After an extensive review, Impexium’s modern, flexible cloud-based platform became the obvious choice to take HAI to the next level in terms of operational efficiency, member engagement and capitalizing on new revenue opportunities,” said Ed DiCampli, Chief Operating Officer at HAI. “I was impressed with the commitment of Impexium’s staff, from the CEO and the developers to our project management team, to truly understand the needs of our members and staff. From day one, they listened to our suggestions and worked hard to balance not only what we wanted but what we needed to successfully implement and leverage Impexium’s membership management platform.”

Impexium’s integrated set of enterprise-level applications, including business intelligence, exhibits, learning management, government relations and advocacy, provides the foundation for the mutual success of an association and their members. “With Impexium, staff and members work with the latest technologies and conveniences expected from the for-profit sector,” said Patrick Dorsey, Impexium’s Executive Vice-President of Marketing. “We’re excited to add HAI to our growing list of forward-thinking customers and help them achieve the outcomes necessary to address major organizational goals - today and in the future.”

About Impexium:
Impexium’s cloud-based platform supports the full range of association business and administrative activities by combining enterprise-level functionality with the benefits of a software-as-a-service model to deliver a mobile-first, responsive, analytics driven membership management platform to associations of all sizes. We help organizations transform their business.  Benefits include the ability to: serve members more intelligently and profitably; strengthen the alignment of strategies and operations; create value for key relationships (members, customers, prospects and partners); and reduce the cost, time and risks of their AMS initiatives. Change your mind about what is possible. Visit http://www.impexium.com

About Helicopter Association International – HAI:
HAI is the trade association of the international helicopter community, representing more than 2,400 members in 78 nations. HAI members safely operate more than 5,500 helicopters each year, totaling 2.3 million hours of flight. Since 1948, HAI has been dedicated to promoting the unique contributions that vertical flight offers to society and advancing the international helicopter community. Learn more at rotor.org, or follow on social media — Twitter: HeliAssoc, LinkedIn: company/helicopter-association-international/, Facebook: HelicopterAssoc, Instagram: helicopterassoc.